Journal of Pacific Studies

JPacS



Are European ‘Quality Service’ Models Applicable to Resorts in the South Pacific (Abstract)

By: Carol Frodey & Jim O'hara 

Service industries are becoming more important to every nation's economy, in terms of people employed and contribution to GNP. The South Pacific is no exemption to this. However the concept of service and what constitutes a service is viewed very differently by people. A definition of 'Service' by Davidow (1986) is comprehensive:

Service is those things, which when added to a product, increase its utility or value to the customer.

This definitions implies a service element to vrtually any business or organisation.


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Journal of Pacific Studies
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