Search engines, coding languages, and generative Artificial Intelligence models are all language-based, and an understanding of how natural language and coding language are connected is essential in the emerging and expanding world of IT. Computer scientists with linguistic backgrounds, and linguists with computing backgrounds, are at the forefront of areas from speech recognition to language learning apps to automated transcription to spell checkers. With so many ‘small’ languages in the Pacific not yet represented on the ‘big’ platforms such as Google and Meta, this is a field in which the region is crying out for skilled professionals.